Material
Natural surroundings
Bio-tech innovations that are alternatives that have a smaller environmental impact.
The materials of Nature First are natural and technological innovations that are better for people and the planet.
Alternatives
From nature
The materials are organic and come from nature, they are biodegradable, soft, durable and high quality.
Alternatives for dyeing using little water and leaving behind fewer chemicals. Leather alternatives that use natural abundant materials like cactus.
Wood
Light
Wood is taking over from steel and concrete as the architectural wonder material of the 21st century.
New types of engineered wood are considerably stronger or lighter, even transparent.
Weaving
Woven nature
Colour
Fossil
OvN-72004
Pantone 15-1309 TCX
RGB 197 177 160
Fossil is a neutral colour that is warm and alive. It has a greyish tone that is expressed in the irregularity of the material. It can be achieved by not dyeing or painting wood, hemp or stone. Untreated, the beauty of the colour is at its best. It is a colour for objects that are meant to last.
Jurrasic
OvN-34007
Pantone 18-0422 TCX
RGB 110 113 83
Jurrasic is a green colour that makes a connection with nature. The colour can be sportive and camouflage like or elegant and sophisticated. It is a suitable green colour for larger surfaces.
Quaternary
OvN-23004
Pantone 15-0850 TCX
RGB 212 174 64
Quarternary is a greenish-yellow colour. It resembles the small flowers on moss, delicate and fine. In textured materials it creates depth and life, adding shadows to the tone.
Terraform
OvN -71002
Pantone 16-1323 TCX
RGB 180 139 113
Terraform is a warm mid-brown that refers to wood, clay and cork. It is a colour that can be used to replace black or dark blue as a new long-term basic tone.
Download the palette here
