Materials

Animated levels

Layered volumes create new structures and shapes

 

Creating volume through new structures and material use. Adding air to structures makes them feel lightweight and change their appearance.

Floating

Stream

Structures reflect the light and create colour effects

 

The effects that the light and texture add to a surface adds life to an object.

Virtual depth

Reflection

Different textures create identity and interest

 

Abstract shapes with interesting textures have identity and personality. Our brains make up references to known objects and material experiences.

Blobs

Abstract dimensions

Colours

 

Radiance

18-2525 TCX

CMYK 32 90 28 16

HEX a03264

Screenshot 2020-09-01 at 21.33.22.png
 

The pink colour is a bright and radiant colour that catches the attention. Especially used together with light or paired with a shine through material it is beaming particles and absorbing light at the same time. 

3d+render+Pink.jpg
 

Grey

16-3907 TCX

CMYK 40 32 26 7

HEX a09fa8

Screenshot 2020-09-01 at 21.42.37.png
 

The grey is a cool grey with a slight lilac touch. It symbolizes electricity; this colour mystifies surfaces. It is an unnatural colour that has chameleon-like characteristics; it changes colour depending on its surroundings.

blue++abstract+background%2C+3D+rendering.+zweem.jpg
 

Black

19-4007 TCX

CMYK 78 69 61 87

HEX 141414

Screenshot 2020-09-01 at 21.45.29.png
 

This black is the deepest black possible and represents the things that are not visible for the human eye. The colour represents the independent power of technology. Objects in this black colour can stand out by absorbing the light.

background+with+holes+yellow.jpg
 

Blue

18-4027 TCX

CMYK 69 50 28 11

HEX 5a6e8c

Screenshot 2020-09-02 at 10.02.06.png
 

This blue colour is inspired by the projection of blue light on a surface. The colour represents human-made worlds that can exist simultaneously. It gives objects a synthetic feel. 

Blue+Balls+Geometric+3D+Render.jpg
 

Download the palette here